Pocketful, a fast-growing discount brokerage backed by the legacy of Pace Group, has announced the appointment of Prateek Singh as its new Chief Executive Officer. The strategic move marks a key milestone in the company’s journey to strengthen its presence in India’s rapidly evolving investment landscape.
With over 13 years of experience, Singh brings deep expertise in building and scaling digital financial platforms, with a strong focus on customer acquisition, product innovation, and business growth. Prior to joining Pocketful, he served as Chief Growth Officer at Bajaj Broking, where he played a crucial role in expanding the company’s digital footprint and enhancing platform capabilities.
Expressing his enthusiasm, Sarvam Goel, Co-Founder of Pocketful said, “Prateek’s appointment represents an essential milestone for Pocketful, which will help the company expand its operations and strengthen its position in the Indian investment market. His successful history of developing digital financial platforms, together with his focus on user experience, perfectly matches our organization’s future objectives. Pocketful will achieve its next phase of growth through his guidance, which will create new technical innovations and improve our market value.”
At Pocketful, Singh will lead the company’s vision to build a simplified and accessible investment platform for a wide range of users. The platform aims to make investing seamless and user-friendly for both new and experienced investors.
Commenting on his appointment, Prateek Singh, CEO, Pocketful, said, “I am truly excited to join Pocketful at such a pivotal stage of its growth journey. India’s capital markets are witnessing remarkable momentum, with increasing retail participation and a growing shift towards digital investing. At Pocketful, we have a unique opportunity to simplify and reimagine the investing experience for a wider audience. I look forward to working closely with the team to drive innovation and enable more confident, informed participation in the markets.”
Pocketful offers zero brokerage on equity delivery trades, along with zero account opening charges and lifetime zero AMC fees, positioning itself as an attractive platform for retail investors. The company also caters to active traders with advanced, institutional-grade tools designed for speed, precision, and reliability.
Additionally, the platform provides a Margin Trading Facility (MTF) starting at 5.99% per annum, offering flexibility to active participants. A key innovation is Pocketful GPT, a custom-trained intelligence layer that enables users to generate trade ideas, analyze portfolios, and execute trades within a single interface.
With its recent expansion into mutual funds, Pocketful is steadily evolving into a comprehensive investment ecosystem. Under Singh’s leadership, the company is poised to accelerate its growth and capture a larger share of India’s expanding investor base.